Steffi Ziebert
Be the One Campaign
In today's digital age, almost everyone carries a smartphone, relying on its camera to capture and share life's moments through social media. While this has made everyone a potential content creator, not everyone can share professional-quality content. This is where the Nikon Z series comes in, offering a professional-grade camera that can help individuals stand out on social media.
Chosen Top 05
Best Student Campaign
by Zulu Alpha Kilo
Role
Copywriter
Graphic Designer
Client
Zulu Alpha Kilo Toronto
Software
Inspired by "That one person" internet meme.
Memes wield significant power in shaping online discourse, cultural narratives, and consumer behavior. Their influence extends far beyond their seemingly trivial nature, making them a potent force in the digital age.
Team
Creative Direction: John Campita
Copywriting: Steffi Ziebert
Art Direction: Emil Gimena